Fundraising Guidelines

Personal pages

Each participant gets their own personal fundraising page. Be sure to include your best photograph of your dog (or cat) who has been touched by cancer. Include stories about your pet’s diagnosis and story and why this is important to you.
Sending emails from your personal fundraising page makes it easy to raise awareness and funds for your dog.


Remember to submit your forms if your employer matches charitable contributions. Ask your employer to help you raise money by having “dress down” days. Or ask them to sponsor your pet in this event.

Keep in Mind: Cancer. Touches. Everyone.

Almost everyone knows a person or animal that has been affected by cancer, so don’t be afraid to ask people to help you meet your fundraising goal.

Facebook, Twitter, etc.

Let your friends know you’re raising money for cancer research as well as a spot in the calendar and ask them to donate $5.00 for 5 votes for your entry. If 20 of your friends donate just $5.00 each, it will mount up in no time!

Start spreading the word… your dog should be a star! 

$30 ‐ Tell 3 neighbors about your webpage and ask them to contribute $10
$40 ‐ Send emails or ask 2 family members and relatives to provide $20 for 20 votes
$75 ‐ Ask 3 co‐workers to donate $25—and ask your boss or HR about your company’s matching program!

Email everyone. Let them know what you’ve accomplished so far, and ask them to help you reach your goal!

Ask friends and family to help you raise pledges—grow your circle of support as big as you can!


Remember, you’ll gain votes for your pet and put us one step closer to finding a cure for cancer!